Super Bowl ads or vanity projects? Kendall Jenner mocks her NBA hex while A-list stars sell out for millions

By Mike Jones 01/30/2026

The Kardashian Hex Goes Corporate: Kendall Cashes In On Chaos

Forget the football, Kendall Jenner is making sure all eyes are on her before the New England Patriots and Seattle Seahawks even take the field. The supermodel is officially leaning into the scandalous rumors that have plagued her dating life for years. For the first time, Kendall is addressing the Kardashian Kurse on a global stage, and she is doing it for a massive paycheck. In a new ad for Fanatics Sportsbook, she mocks the idea that every NBA star she touches enters a career-ending slump.

The campaign, titled Bet On Kendall, shows the reality star looking dead into the camera and admitting that the internet thinks she is a jinx. While the PR team at Fanatics is calling this playful lore, we know a damage control play when we see one. Kendall has been linked to half the league, and every time one of her beaus misses a free throw, the fans go wild. By poking fun at it, she is trying to take the power back, but the thirsty behavior is hard to ignore. Even her ex Devin Booker could not stay silent, dropping a cryptic reaction that has everyone wondering if there is still bad blood.

Is this a brilliant marketing move or a desperate attempt to stay relevant as the younger sisters take over the spotlight? Sources close to the production say Kendall was extremely picky about how the curse was mentioned, ensuring she still looked like the ultimate prize while trashing her exes’ professional skills. It is a high-stakes gamble for a sportsbook to use a woman known as a bad omen for athletes. We have to ask: who is actually brave enough to bet on Kendall after watching her trail of broken brackets?

She really admitted it. The curse is real and she is finally getting paid to talk about it.

Sabrina Carpenter Plucks Petals While Fans Beg For Mercy

The pop world is colliding with the snack world and the results are suspiciously sweet. Sabrina Carpenter is the latest star to sell her soul for a Super Bowl slot, appearing in a teaser for Pringles that feels more like a music video than a chip ad. The Short n Sweet singer is seen playing a bizarre game of love me, love me not using potato chips as flower petals. It is a cute look, but insiders whisper that the diva demands on set were anything but sugary.

Fans are already flooding social media with Please Please Please memes, but critics are wondering if Sabrina is overexposed. She is everywhere right now, and a high-budget Super Bowl spot is the ultimate test of her staying power. Our sources say the full commercial features a hidden message to a certain celebrity crush, but the brand is keeping the final cut under lock and key. Is she looking for love in a can of chips, or is this just another calculated career move to dominate the charts and the snack aisle at the same time?

The teaser has already generated millions of views, but the real test comes on February . In a world where Super Bowl ads can cost upwards of seven million dollars for thirty seconds, Sabrina needs to do more than just look pretty. She needs to move product. If the ad flops, it might be the first major stumble in what has been a flawless year for the star. The pressure is on, and the chips are literally down.

Sabrina using Pringles as petals is the peak of influencer culture. Is nothing sacred anymore?

Emma Stone Goes Method For A Website Builder

Oscar winner Emma Stone is bringing her high-brow talent to the lowest-brow medium: the television commercial. In a move that has many Hollywood insiders scratching their heads, Stone has teamed up with her favorite eccentric director, Yorgos Lanthimos, for a Squarespace ad. The teaser shows Emma looking like she is on the verge of a mental breakdown in a mysterious house on a rock. It is a far cry from the typical flashy Super Bowl spot, and that is exactly what the PR team wants you to think is cool.

This is Emma’s very first Super Bowl commercial, and she is reportedly treating it like a prestige film. Sources on the set say she stayed in character between takes, even though she was just selling a website platform. Why would an A-list actress with multiple Oscars need to shill for a tech company during the big game? The answer is usually a massive pile of cash, but the pretentious vibe of the ad is rubbing some fans the wrong way. It is a long way from Poor Things to a house on a rock selling domains.

The mystery of what the house symbolizes is fueling online conspiracy theories, but some think it is just a way to make a boring product look artistic. Emma is known for her range, but playing an emotional wreck for a thirty-second spot feels a bit like overkill. Will the full ad leave us in tears, or will we just be reaching for the remote to find a commercial that actually makes sense? The cliffhanger ending of the teaser has people talking, but for all the wrong reasons.

Emma Stone is too good for this. Why is she doing a Super Bowl ad like she is a D-list reality star?

Andy Cohen Promises Juicy Gossip While Selling Candy

Bravo king Andy Cohen is never one to miss a chance to talk about himself, and his Super Bowl ad for Nerds is no exception. The teaser features the Watch What Happens Live host promising juicy secrets while surrounded by bright colors and candy. We all know Andy’s brand is built on spilling tea, but is he actually going to reveal something substantial, or is this just a big tease for a sugar rush? Our sources say Andy was vying for a solo spot and was disappointed he had to share the spotlight with a bunch of animated candy characters.

The ad is supposed to be bright and fun, but behind the scenes, there are rumors that Andy’s contract negotiations for the spot were intense. He knows his value to the Bravo-loving demographic, and he is charging top dollar for every wink and nod. Fans are expecting him to drop some Real Housewives bombshells during the game, but it is more likely he is just there to collect a check and satisfy his sweet tooth. The aggression in his self-promotion is at an all-time high, and the Super Bowl is his biggest stage yet.

Will the full ad actually deliver on the juicy promise, or is Andy just baiting the fans for ratings? February will reveal the truth, but if there is one thing we know about Andy Cohen, it is that he knows how to keep a secret until it is profitable to tell it. He is a master of the tease, and this candy commercial is just another episode in the ongoing show that is his life.

Andy Cohen selling candy is the most on-brand thing ever. I hope he leaks the Jersey reunion news.

Post Malone and Peyton Manning: The Ultimate Bromance Or PR Stunt?

Bud Light is trying to claw its way back into the public’s good graces by pairing the ultimate frat boy icon, Post Malone, with the golden boy of football, Peyton Manning. Along with comedian Shane Gillis, the group is featured in a wedding-themed ad that involves a keg and a lot of questionable decision-making. It is a classic low-brow humor play designed to win back the core demographic that has been abandoning the brand in droves.

The chemistry between Posty and Peyton is being pushed as a natural friendship, but we have heard the rehearsals were awkward and full of retakes. Post Malone is a pro at looking like he is having a good time, but Manning is a perfectionist who reportedly struggled with Shane Gillis’s improvisational style. The result is a commercial that feels a bit forced, even if it does involve a beer keg as a wedding gift. It is a desperate attempt at relatability from a brand that is currently in a state of crisis.

While the group is seen rolling into the Super Bowl in style, the legal troubles and public relations nightmares of the past year are still hovering over Bud Light. Is a funny wedding speech enough to make people forget the controversy? Peyton Manning is the ultimate safe bet for any brand, but even his squeaky-clean image might not be enough to save this campaign. They are betting big on the Posty-Peyton power, but the fans might not be buying what they are pouring.

Peyton Manning and Post Malone in the same car is a glitch in the Hollywood matrix.

The Polar Bear War: Pepsi Drags Coca-Cola Into The Jumbotron

Pepsi is going for the jugular in their latest ad, featuring Taika Waititi and a very familiar-looking polar bear. In a blatant attack on their biggest competitor, Pepsi has a polar bear taking the Pepsi Challenge and discovering that they actually prefer the blue can. It is a shady move that has the marketing world buzzing about a potential legal retaliation from Coca-Cola. Taika, known for his quirky humor, directs the bear on a journey of self-discovery that ends at a Coldplay concert.

The petty energy of this ad is off the charts. By using an animal that has been the mascot for the competition for decades, Pepsi is basically vandalizing a rival’s brand. Our sources say the legal teams at both companies have been on high alert since the teaser dropped. Taika Waititi is the perfect person to lead this chaotic mission, as he never shies away from a fight. But is it a clever parody or just a lazy swipe at a superior brand?

The journey of the bear leads to a Jumbotron moment that is being described as Coldplayed, a term that is already confusing fans. Is the bear now a roadie for Chris Martin? The weirdness factor is high, and while it might grab attention, it remains to be seen if it will actually sell more soda. Pepsi is playing dirty this year, and the Super Bowl audience is going to have a front-row seat to the corporate mud-slinging.

Pepsi using the Coke bear is the level of pettiness I live for. Shots fired!

Kurt Russell Coaches From The Slopes While Legends Watch

Michelob ULTRA is going for the nostalgia factor by bringing in Kurt Russell to play a legendary instructor. In an ad that feels like a s sports movie, Russell coaches Lewis Pullman on how to be the best on the ski slopes. The cameo list is long, including Chloe Kim and TJ Oshie, but the focus is clearly on the elder statesman of cool. Kurt Russell still has the swag, but is he enough to make a light beer look elite?

The behind the scenes reports from the mountain suggest that the filming was a grueling multi-day shoot in freezing temperatures. Kurt was reportedly a total pro, unlike some of the younger stars who were complaining about the cold. The ad tries to sell the idea that Michelob ULTRA is the drink for high-performance athletes, but let us be real: it is the drink for people who want to look like they worked out without actually doing the work. The PR spin is heavy on the competitive edge, but the vibe is purely leisure.

With Lewis Pullman playing the student, the ad is a clear attempt to bridge the generational gap. They want the boomers who love Kurt and the Gen Zers who know Lewis from Top Gun. It is a calculated demographic play that covers all the bases. But as the ski slopes get crowded with elite athletes, we have to wonder if anyone actually drank the beer or if it was just used as a prop for the cameras. The instructors are watching, but the audience is the real judge.

Kurt Russell is still the coolest guy in the room even when he is selling light beer.

The Million Dollar Question: Who Really Wins?

As the clock ticks down to Super Bowl , the competition in the commercial breaks is getting more vicious than the game on the field. Every celebrity involved is looking for a viral moment to boost their own brand, but only a few will actually succeed. The Kardashian Kurse might be the biggest talking point, but will it actually lead to more bets for Fanatics, or just more paparazzi questions for Kendall at the next basketball game?

The waste of money on these ads is staggering, with brands spending millions just for the privilege of being ignored by people getting up to get more wings. The behind the scenes drama, the massive ego clashes, and the desperate attempts at relevancy are the real story of the Super Bowl. While the New England Patriots and Seattle Seahawks fight for a trophy, the stars are fighting for your attention span. It is a battle of the bank accounts, and the results are often embarrassing.

Who will be the ultimate winner of the ad war? Will it be the Oscar-winning actress, the pop princess, or the woman who is officially cursed? The stakes have never been higher, and the scandalous details of these productions are just the beginning. As we wait for the final whistle, the rumors continue to swirl about which star has a secret cameo that hasn’t even been teased yet. The big game is just days away, and the chaos is just getting started.

Would you like me to find out which surprise A-list celebrity is rumored to be making a million dollar appearance during the halftime break?

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